Y13 baseline assessment learner response

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1) Type up your feedback in full (you don't need to write the mark and grade if you want to keep this confidential).

WWW: Very good grasp and explanation of some of the key social contexts.
EBI: A more developed answer, perhaps using cultural contexts like the advent of digital media.

2) Focusing on the unseen question 1, pick out three bullet points on the anticipated content and link each point to the three aspects of the question - denotation, connotation, myth. 

• the denotation of the costume, props, colour and body language
• the connotations of the image with reference to USA’s national identity through the
burning flag and the reference to the Western genre
• the construction of myth through the use of signs – the lone, charismatic American
hero, violent but thoughtful and reflective.

3) Look at the anticipated content for the 25-mark Magazines question. Pick out three points on GQ and three on The Gentlewoman that you think are particularly interesting for this question on social and cultural contexts.

• CSP pages that support this view include the Robert Pattinson cover shoot (Art and Fashion
issue) and the extended interview and fashion photoshoot with actor Jonathan Bailey.
Specific analysis might include the unusual, subversive font and typography on the Pattinson
cover or the Virgil Abloh feature that offers a ‘Golden age of creativity’.
• GQ supports David Gauntlett’s view that the mass media is a force for change and is actively
liberalising society – he talks of a “slow and steady process of change and transformation”.
This would support the idea that as the mainstream media and corporations become more
‘woke’ that brands need to move with this social and cultural change.
• It is published just twice a year which is perhaps the consequence of the digital revolution in
society. It’s worldwide distribution (many copies paid by subscription rather than

4) Write a full essay plan for the 25-mark Magazines question. The mark scheme contains plenty of ideas you can use here. Your plan should include notes/bullet points addressing the following:
  • Introduction: one sentence answering the original question and laying out your argument clearly.
  • Paragraph 1 content: GQ challenging masculinity 
  • Paragraph 2 content: Gentlewoman challenging gender/femininity 
  • Paragraph 3 content: Gentlewoman is aimed at upper class women 
  • Paragraph 4 content: GQ supporting traditional masculinity 
  • Conclusion: sum up your argument a final time in one sentence
5) Finally, identify three key skills/topics you want to work on in A Level Media this year before the final exams in June.

  • Learn more theorists 
  • Practice unseen questions 

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